In fact, companies who send automated emails are 133% more likely to send relevant messages that correspond with a customer’s purchase cycle. Over 75% of email revenue is generated by triggered campaigns, rather Bitcoin Email Leads than one-size-fits-all campaigns. Automated email campaigns account for 21% of email marketing revenue. , and if you're in charge of engaging with existing customers or new prospects, you need an email marketing tool that will help you effectively manage your lists, connect, campaign. Read on to find out the key factors you should consider when choosing your email marketing platform and our recommended email marketing solutions.
What to consider when choosing email marketing software As we know, email marketing isn't about sending random promo emails to people, hoping that they'll become profitable conversions overnight. It's about communicating with people in a humanized fashion, using targeted content to deliver your message. That said, using an Excel spreadsheet coupled with Outlook to manage your lists and send emails no longer cuts the mustard. In the modern age, you need something far more efficient. Automated email campaigns account for 21% of email marketing revenue.