Licensed audio cannot become the main content of the video. The feature will begin rolling out on Monday to video creators globally. Eligible videos will monetize with in-stream ads delivered initially in the US, and that will expand to Kenya Phone Number List the rest of the world, where the music will be available on Facebook in the coming months. However, while this sounds like a step in the right direction for content creators, it actually has some limitations. Currently, under an agreement with the program that is overseeing the new service, Rights Manager, only a select group of artists' music is protected. This small talent pool in the Licensed Music library includes Post Malone, Tove Lo, Grupo La Cambia, Leah Kate and Bicep.
While the options are tight, it's definitely better than nothing. Facebook is also moving towards finding the perfect spot where artists and creators can strike a deal on who gets paid. This is the first time a social media platform is willing to provide revenue to users and at the same time pay licensors. However, Rights Manager may just be the weapon Facebook needs against video platform giant TikTok after it made a separate move to change the design of its feed. In the press release, Facebook stated that it is continuing to grow its library and enhance the experience for both users and musicians over time.